Designs And Designers

PIRELLI TYRES SHOPPING EXPERIENCE

The inspiring principles of the project consist in transforming the prospective clients’ approach towards their tire-dealers and directly involving them in the choice/purchase process. We tried to add new tools which can provide new experiences. Feeling through feelings. Perceiving through the 5 senses. Visual Merchandising. Communication. Products. Environment. Finding a new way of communication, more effective than the simple gadgets which invade the tyres sector, but leaving, however, its technical characteristics and charm unchanged.

Ten To Sen テントセン (Point and Line)

Infinite Steel Stool

Ripple

Le Cube

A modular sofa, constructed from small cubes, which can be adjusted in height by simply adding or removing cubes. With a small adjustment, the sofa can be given a completely different look. You can play about with the seat height, seat depth, place the seating individually or collectively, give it a relaxed look or an active look. Each cube can be ordered with its own upholstery and with a hard top cover which can be used as a table surface.

9440 RALS

The 9440 RALS belongs to Peli´s Remote Area Lighting System (RALS) family of portable, self-contained, rechargeable LED area lights that can go where bulky, gasoline-powered lights can't. The RALS lineup makes a technological leap over conventional incandescent area lighting. These outdated systems are powered by noisy, polluting, fuel-driven generators that emit toxic fumes and heat, posing serious safety problems on job sites. In stark contrast, RALS offer users the ability to illuminate a large work area without the fuel consumption, noise and air pollution.